EVERY IMAGE BEGAN AS A HANDMADE PRINT

BEFORE BEING SCANNED AND DEVELOPED

INTO THE FINAL IDENTITY.

CAPTURE THE EMOTIONAL PULL OF

UNDERTOW THROUGH CYANOTYPES, WATER,

MOVEMENT, TACTILE ANALOG TEXTURES,

COMBINING HANDMADE PRINTS

AND DIGITAL ARTWORK.

CREATIVE DIRECTION


IDENTITY DESIGN


ALBUM PACKAGING

DEVELOP THE VISUAL IDENTITY

FOR RUBY ALEXANDER'S EP,

UNDERTOW,

FROM CONCEPT THROUGH

FINAL ALBUM PACKAGING

RUBY

ALEXANDER